AW/25 Color + Contour Kit Review: Is It Worth the Hype?

The beauty world loves a good multi-purpose product, and the Color + Contour Kit has been making waves. With the AW/25 edition now on shelves, we had to see if it's truly worth the hype. This kit promises to simplify your routine while delivering a sculpted, glowy finish—but does it deliver? In this review, we break down everything from packaging to performance, so you can decide if it deserves a spot in your makeup bag.

We spent weeks testing the AW/25 Color + Contour Kit in real-life situations: from quick morning routines to full-glam evenings. We evaluated the formula, blendability, wear time, and versatility. We also compared it to other kits we've tried, including the popular Face Sculpt Kit. Here's our honest take.

First Impressions: Packaging and Design

The AW/25 Color + Contour Kit arrives in a sleek, compact case that feels sturdy and travel-friendly. The mirror is generously sized, and the components are well-secured, so you can toss it in your bag without worrying about mess. The design is minimal and elegant, with a soft-touch finish that feels premium.

Inside, you'll find a curated selection of contour, highlight, and color shades. The layout is intuitive, with each pan labeled for easy identification. The kit includes a mix of cream and powder formulas, which we appreciate for versatility. The overall aesthetic aligns with NOTO's clean, conscious branding—no excess packaging, just the essentials.

• Sturdy, travel-friendly case with a large mirror
• Intuitive pan layout with clear labeling
• Includes both cream and powder formulas

Performance: Contour, Highlight, and Color Payoff

The contour shades in the AW/25 kit are impressively pigmented yet blendable. We tested them on various skin tones and found that they build well without becoming muddy. The highlighters deliver a natural, lit-from-within glow rather than an intense shimmer, which is perfect for everyday wear. The color pops—like the blush and lip shades—are vibrant and long-lasting.

One standout feature is the multi-use nature of the kit. You can use the contour shades on your cheeks, eyes, and even as a base for other products. The versatility makes it a great value, especially for those who prefer a streamlined routine. We also noticed that the formulas layer well with other products, such as the Agender Oil for a dewy finish.

• Contour shades are pigmented yet easy to blend
• Highlighters give a natural, radiant glow
• Multi-use shades work on eyes, cheeks, and lips

Comparison: AW/25 Kit vs. The Face Sculpt Kit

If you're torn between the AW/25 Color + Contour Kit and The Face Sculpt Kit, here's a breakdown. The Face Sculpt Kit focuses specifically on contouring and sculpting, with a more extensive range of contour shades and tools. It's ideal for those who want dedicated contouring options. On the other hand, the AW/25 kit is more comprehensive, combining contour, highlight, and color in one—perfect for travel or minimalists.

During our tests, the AW/25 kit performed admirably for a full-face look, while The Face Sculpt Kit excelled at precise contouring. If you already own a sculpt kit, the AW/25 might feel redundant. But if you're starting fresh or want a single kit for everything, the AW/25 is a strong contender.

• AW/25: all-in-one contour, highlight, and color
• Face Sculpt Kit: dedicated contouring with more shade options
• Choose based on your needs—versatility vs. specialization

Wear Test: Longevity and Finish

We wore the AW/25 kit for over 8 hours on multiple occasions. The contour and highlight held up well, with minimal fading. The color shades (blush and lip) also had good staying power, though we did notice slight creasing on the eyes after several hours. This is common with cream formulas, and a setting powder can easily fix it.

The finish is natural and skin-like, which we love. It doesn't look cakey, even when built up. For best results, we recommend applying with a damp sponge or the Lip + Cheek Duo Brush for a seamless blend. The kit also pairs beautifully with the Glassa Balm for a dewy, glass-skin effect.

• 8+ hour wear with minimal fading
• Natural, skin-like finish that doesn't cake
• Use a setting powder to prevent eye creasing

Value for Money: Is It Worth It?

The AW/25 Color + Contour Kit is priced competitively for the number of products you get. When you break down the cost per use, it's a great investment, especially if you're someone who likes to streamline their routine. The quality matches or exceeds many high-end kits we've tried.

However, if you already own a comprehensive contour kit and a separate blush/highlight palette, you might not need this. But for those new to contouring or looking for a travel-friendly all-in-one, this kit is a no-brainer. Plus, it's refillable, which aligns with sustainable beauty practices—a big plus for eco-conscious consumers.

• Competitive price for the number of shades
• Refillable components reduce waste
• Ideal for minimalists and travelers

After weeks of testing, we can confidently say the AW/25 Color + Contour Kit is worth the hype. It delivers on its promises of versatility, performance, and convenience. Whether you're a makeup novice or a pro, this kit simplifies your routine without compromising on quality. If you're ready to elevate your beauty game, explore the AW/25 Color + Contour Kit and see the difference for yourself.